The Nine “C”s Of Connecting with Millenials
In a recent training workshop for the California Youth Advocacy Network, a statewide organization dedicated to a tobacco-free California for youths and young adults, it became clear how the power of understanding can deliver great results. By helping Network managers better recognize how Millennials/GenYers think, they are in an even better position to succeed.
So what are the nine “C”s for engaging Millennials in a key public health initiative – or any other task?
1. Coach – Millennials/GenYers are accustomed to constant feedback, and they respond favorably to it. They don’t see coaching as a hassle, but rather a must. Providing routine feedback in a way that makes sense inspires Millennials/GenYers to reach higher. Often, all that is needed is a quick answer communicated via text or email. Millennials move quickly and….